Nulogy Campaigns

Nulogy is a supply chain SaaS company for manufacturers, co-packers, and 3PLs.

CSCMP Campaign

Our team was sponsoring CSCMP, a major supply chain event, in Atlanta. ​I created a multi-touch campaign to re-engage dormant accounts and invite new prospects to attend a BBQ and bourbon tasting we were hosting. I created a multi-touch campaign including an email sequence, direct mail campaign, social media posts with a landing page so prospects can register. ​The event was a success with 40 VIPs attending and 50 qualified leads generated, and one opportunity estimated at $150K. Two accounts who couldn't make it to the conference, even requested a site visit. Read more

3PL Campaign

3PLs (Third Party Logistics) companies were an important target segment for Nulogy. I created a multi-touch campaign targeting 3PLs in the US and Canada including an industry survey, 3PL focused webinar and landing page, email sequence, meeting at a 3PL conference with the Nulogy sales team, and a brochure to address their specific pain points, and share the benefits of Nulogy’s platform.

3PL Webinar Landing Page

3PL Brochure